Ivy Library : http://www.ivylibrary.com/services/library-development
Ivy Library: a division of The Ivy Group, Ltd.

Case Study:

Berks County Public Libraries (PA)

Berks County

A market research study of the information needs and recreational reading interests of this rapidly developing Eastern Pennsylvania County included community leadership interviews, focus groups, a telephone survey, and a self-administered survey of high school students. Findings were integrated into a professional development workshop for library directors.

Library Development

Long-term Success Begins with Strategy

We counsel on best practices for expanding and diversifying financial resources by cultivating alternate revenue streams and by planning and launching more effective advocacy and stewardship programs. Our team also advises on board development, feasibility studies, capital campaigns, annual giving programs, grant writing and not-for-profit marketing and management.

Making and Keeping Friends

Friends groups are invaluable resources as they work to generate greater visibility, augment the efforts of library staff, and increase their base of financial supporters. Ivy Library consultants help libraries attract and retain new members. We provide counsel on establishing productive relationships with Friends, library administration and boards and for providing quality member services that will encourage volunteers to maintain their interest in contributing to the success of their library.

Managing the Library's Image

The Ivy Group has significant experience in media relations and can help librarians master proven techniques for communicating with the press while minimizing the potential for public relations crises in their institutions. The consulting teams assists library administrators in developing a crisis management plan and advises on the best ways of disseminating timely and accurate information, training staff to perform effectively in high profile situations, and identifying strategies for forging long-term positive relationships with the media.

 


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Contact Info

(434) 979-2678 Charlottesville
(800) IVY-1250 Toll Free
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